Free swipe file · pre-market MedTech founders

The 12 sentences that make investors trust a device with no clinical data yet.

The Early-Data Pitch Bank is a one-page swipe file of investor-ready lines you can lift into your next pitch today, and stay credible without overclaiming.

12 sentences One page Steal today Built for TRL 3–6

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What it is

A swipe file you lift from, line by line.

Twelve sentences you can lift straight into a pitch or an investor email. Each one is tuned to read as credible to a risk-thinking investor without claiming proof your stage cannot support yet. Every line comes with the reframe behind it and a claim ceiling, so you know how far it can carry you.

One sentence from the bank

"We haven't run a clinical trial yet, and the evidence we do have says it's worth running one."

Claim ceiling. Use this only when your bench or preclinical data genuinely points one direction. It signals discipline. You are showing an investor you know the difference between a promising signal and a proven outcome.

What's inside

Everything in one printable page.

Four working parts. Print it, mark it up, take it into your next investor meeting.

01

12 ready-to-use sentences

Grouped by the four pitch moments: framing the problem, describing the device, presenting the evidence you have, and making the ask.

02

The reframe behind each line

Why each line works on a risk-thinking investor, and where it departs from how you'd say it to a fellow surgeon.

03

A claim ceiling on every sentence

Exactly how far you can go before a line outruns your evidence and a sharp investor catches it.

04

The one phrase to delete

The phrase in almost every pre-data pitch that quietly signals you can't tell clinical validation from commercial validation.

How it's organised

Four moments where a pre-data pitch wins or loses the room.

The twelve sentences are split across the four moments every early MedTech pitch has to survive.

Moment 01

Framing the problem

Naming the clinical gap so an investor feels its size before its science.

3 sentences
Moment 02

Describing the device

Explaining what it does in outcome language, before mechanism language.

3 sentences
Moment 03

Presenting the evidence

Showing the proof you do have as a credible chain a reader can follow.

3 sentences
Moment 04

Making the ask

Tying the raise to the next evidence milestone an investor can underwrite.

3 sentences

For whom

Who the Pitch Bank is for.

Use it if you are
  • A surgeon-inventor or founder at TRL 3 to 6, with a prototype and bench or preclinical data but no clinical trial yet
  • About to raise capital or brief a board before approval, with no clinical data behind you yet
  • Softening your pitch out of fear of overclaiming, or losing investors who go quiet when you talk like a surgeon
Not for you if you want
  • A done-for-you pitch deck or generic startup-pitch advice
  • Lines you can drop in without owning the evidence behind them. Every sentence still has to be true for you
  • Language to use after approval, once clinical data already carries the story

Walk into the next pitch with the words already chosen.

Twelve sentences. One page. The Early-Data Pitch Bank lands in your inbox the moment you enter your email.

Get the Pitch Bank

Send it to my inbox.

Delivered immediately. No cost. Unsubscribe anytime.